Featured Campaigns
October 2025 - CyberCon Melbourne, the biggest cyber security conference in the Southern Hemisphere - tram wrap as part of an APAC outdoor media campaign.
October 2025 - Former Haas F1 Team Principal, Guenther Steiner - Negotiated insertion into Melbourne & Singapore outdoor, search, Newscorp and LinkedIn campaigns FOC.
October 2023 - Bringing this Drylandia TVC to life, an eight-metre puppet roamed Melbourne streets in a brand activation for CUB’s Carlton Dry by brand agency, Akcelo.
March 2024 - Living the dream with Porsche at the Rolex Australian Grand Prix launching the Misson X Hypercar, Porsche in Motion experience and VIP Porsche Pavillion.
Creating brand loyalty through compelling storytelling.
Start with why
“It’s about understanding
why your brand exists,
what it sells, and knowing
the barriers and incentives that compel people to change their buyer behaviour.”
Ben Walkenhorst, Founder.
What’s Your Verse?
Poetry, beauty, romance, love...music.
My heart pumps faster,
My skin tingles;
When I work with brands to
uncover their verse;
And we create compelling stories together.
Hope, imagine, trust.
more market share
BWC understands the science behind incentives and disincentives to behaviour change. Trailing and re-engineering, then evaluating is critical to change success.
Brand advocacy
Understand. Amplify. Convert.
Cultivate. Retain.
global Training series
Branding for business.
“Know and amplify your brand’s identity in every story told across the business.”