Key Projects
Keolis Downer - Yarra Trams
“Publicity NFA achieved for Melbourne Queer Film Festival was brilliant, and I was very satisfied with the attendance at our sponsored film.”
Brief: Promote Yarra Trams’ Feature Film sponsorship at the 2013 MQFF, support of the disability community and delivery of Auslan interpreters.
After the successful delivery of the MQFF project, while managing No Fussing About, Ben was briefed to deliver the Spring Fling Corporate Video, tying identity, acquisition and loyalty together in a campaign to bring other Councils on board by allowing Yarra Trams to run trams safely through their public events.
Results: Projects delivered on time and below budget, resulting in repeat business.
Foxtel - movie network channels
Brief - Preview Screening: Get bookworms to engage with digital platforms, attend preview screening and subscribe to the $13 million television series Conspiracy 365.
Brief - VIP After Party: Host celebrity after party for cast and crew. Source venue, catering, entertainment and manage event for an exclusive, invite-only after-party.
Brief - Sales Launch: Oversee 500 staff transportation to Melbourne Pavilion and event service at FOXTEL (internal sales) staff Conspiracy 365product subscription launch.
Results - Preview Screening: Working hand-in-glove with FOXTEL’s Digital Marketing (Annabelle Greene), Manager (Jackie Deigan) and CMO (Laura Bomer) delivered a transmedia campaign competition mirroring the which saw 1,000 kids attend!
Results - VIP After Party: : Pulled off star-studded luscious event at sheik Melbourne venue, with Sydney based client, Movie Network Channels Marketing Manager, Jackie Deigan saying, “We couldn’t have done it without you Ben!”
Results - Sales Launch: Working hand-in-glove with Bigger Than 10 Bears, successfully sourced and managed my own crew of 10 staff and oversaw the transportation of 500 staff to Melbourne Pavilion and event/catering/operations assistance at the subscription sales product launch.
TheAgedCareGateway.com.au
Brief: Develop a brand, marketing strategy and sales tools, then sign aged care providers to the web portal (TheAgedCareway), which connects consumers to providers in a language of their choice.
Results: Delivered entirely new brand, marketing and sales tools within six weeks and signed six major aged care providers, including Australian Unity, Blue Cross and Jewish Care, in 12 weeks.
Websites
Ben Walkenhorst has developed, delivered, managed or briefed agency to produce Drupal, Squarespace, Wordpress, Wix, Weebly and custom websites including:
